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RETAIL DESIGN &
Visual Merchandising

Roma s/n, nave 4
Pol. Ind. Cova Solera
08191 RUBI
Barcelona

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RETAIL DESIGN & Visual merchandising

+34 93 588 44 02

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technology Tag

Although for decades and decades it has been a minor issue in the retail sectorthe check-out process has become the new battleground for retail operations to engage and retain customers. This is part of the ongoing need to improve the customer experience in the physical shop and of course in the digital store.Long lines, coldness in customer service, lack of input, or the feeling that the counter is alien to the idea of the shop, are the enemies that must be fought, because they result in lost sales and revenue.

Especially since the coronavirus pandemic, new technologies in the retail sector are transforming, and will further transform, customers' shopping experiences, changing the effectiveness of workers and the operation of shops and shops in the coming years.This is the main conclusion of the latest report from the company specialised in intelligent data capture for retail Scandit. 

The next decade will be decisive for the total implantation in the market of the Internet of the Senses, that is, of the technology prepared to respond to our thoughts.If we talk about the Internet of the Senses, are we analyzing the present or the future? Without a doubt, it is today, the present that will provide tomorrow. Although for many this sounds like science fiction, the change and technological evolution experienced in the last decade is opening up fields that, precisely, we did not even imagine a decade ago. Therefore, the answer is clear: there is less and less for it to be our brain, and not the devices that surround us, which controls our environment.