The facades take the protagonism in retail design
Innovations in digital signage and shop window designs are no longer enough to capture customer attention. The new trends go through anamorphic and kinetic illusion facades.
In the context of the post-coronavirus pandemic, the streets are once again heavily populated with consumers. Physical stores, which have suddenly had to adapt to new forms of leisure and commerce, face a challenge: attracting a clientele that is increasingly betting on online channels to make their purchases.
What will the offices be like in the future? Interior design trends for tomorrow’s office design
New ways of working will give way to renovated offices where the employee is the center of attention. Flexibility, coexistence, interrelationships, leisure and interconnection technologies are not negotiable.
Going to the office is no longer an obligation. One of the most visible direct consequences of the Covid-19 pandemic is the promotion of teleworking. One fact, added to the high cost of housing in large cities, and the desire to avoid long and tedious journeys, will change the design of offices forever.
Past, present and future of hospital design
Hospital design plays a critical role in providing high-quality, cost-effective facilities for any healthcare system. That’s why it is so important to understand how hospitals are designed and the influence of architecture on people's health.
Biophilic design principles applied in retail design
The reconnection between urban spaces and nature is a trend that, in the design and retail industry, is here to stay.
Holistic retail design
Holistic retail design is the sector's commitment to reconfigure purchases by introducing common strategies and improving retail experiences. This trend ranges from the points of contact between loyal, temporary and digital customers with the brand and the products on offer, placing the emphasis not only on what but on how.
Retail design in furniture, household and decoration stores
In a changing world where ecommerce is becoming more powerful and more prominent, in-store experiences must be unforgettable. For this, the use of technology or good lighting is not enough. Interior design and decoration also help make the physical experience in commercial spaces unique.
Tips for a perfect store lighting design
However, at CAAD, as experts in retail design and visual merchandising, we want to shed some light, never better said, on this subject, highlight the importance of light .
And, of course, offer you some tips for a perfect store lighting design. We will start this article with a very significant piece of information. According to data from the consulting firm Kissmetrics, when we look at an object, between 60 and 90% of the information that reaches us in the first 90 seconds is related to color.Why is this information important? Because colors provoke stimuli that can range from joy to sadness or illusion and fantasy and, therefore, they can condition our shopping experience. In a dark store, where it is difficult for us to even perceive the details of the product ... it will be more difficult for us to buy than in one with a lot of light, bright colors and where when trying on the product, the light highlights our figure and we see ourselves better than even in our best mirror at home.
