Window displays

November 29, 2021

Virtual / augmented reality in retail: keys in the shopping experience of the new generations

Retail, Retail Design, Technology, Window displays

realidad aumentada, retail design, trends, virtual reality

The pandemic has changed many aspects of people's daily lives, but also the retail sector, with the come into play of augmented reality and virtual reality. Two modalities that offer more innovative and personalized shopping experiences.

The world has changed enormously after the coronavirus pandemic. It is so. And with this, brands have been forced to rethink their strategies to enhance the customer experience beyond websites and applications. Digital spaces, of course, have experienced an unstoppable boom since the end of 2019, but… What about physical stores?

September 4, 2020

Window displays and visual merchandising: new trends after the covid

Retail Design, Visual Merchandising, Window displays

By CAAD Retail Design

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retail design, shop windows

Now more than ever window dressing acquires a much greater relevance to attract the attention of a consumer who is adapting to a new way of shopping and who values safety, social distance and cleanliness much more than before.

We recently spoke on the blog about how the coronavirus has changed the way consumers shop and, in retail, we are approaching an omnichannel future. With the great changes that we are experiencing, there is something that cannot be overlooked in the new sales spaces: the window displays.The new normal implies a new way of selling, with new trends in visual merchandising that will have to be more innovative than ever to attract a consumer who is more inclined to buy online and more concerned about the place of purchase than the product itself.

Window displays

Now more than ever window dressing acquires a much greater relevance to attract the attention of a consumer who is adapting to a new way of shopping and who values safety, social distance and cleanliness much more than before.

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Window displays

Virtual / augmented reality in retail: keys in the shopping experience of the new generations

Window displays and visual merchandising: new trends after the covid

Now more than ever window dressing acquires a much greater relevance to attract the attention of a consumer who is adapting to a new way of shopping and who values ​​safety, social distance and cleanliness much more than before.

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Now more than ever window dressing acquires a much greater relevance to attract the attention of a consumer who is adapting to a new way of shopping and who values safety, social distance and cleanliness much more than before.