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RETAIL DESIGN &
Visual Merchandising

Roma s/n, nave 4
Pol. Ind. Cova Solera
08191 RUBI
Barcelona

T  +(34) 93 588 44 02
F  +(34) 93 588 44 03

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RETAIL DESIGN & Visual merchandising

+34 93 588 44 02

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Tecnology

Technology evolves at the speed of light, forcing all sectors to be in a constant process of change, development and innovation.

When it seemed that omnichannel strategies were leading retail to bring together the best of the online world and the physical store, a new concept arrived from China that plans a new scenario: the new retail design.

However, physical spaces have to do much more, especially in the post-coronavirus era, if they do not want to be swallowed up by the ecommerce world.

In this context, there are those who seek to create a unique shopping experience with options such as, for example, smart fitting rooms. From CAAD we want to talk to you today about this innovative way to attract customers to physical establishments and boost sales and interaction with the consumer.The digital transformation of a company has become a constant and long-term process. As new technologies change and appear, there are always developments that help the retail sector to continue evolving and adapting to today's society and to the needs and demands of the consumer. We have seen it in recent months with the coronavirus, which is driving omnichannel strategies and new trends in window dressing and visual merchandising.

In the previous article we presented 6 innovations in the retail sector that have turned the way customers are introduced to the shopping experience, these are:

 
  • Virtual shelves
  • Metrics
  • Testing-in-store
  • Differentiated spaces
  • Automatic check-out
  • Loyalty program innovations
 Today we are going to present you 3 more innovations, helping you to continue formulating strategies and advancing with the positioning of your business in the retail sector.